If you are a Powersports dealer, you want loyal customers who keep coming back to you for repeat business. Your services should be good to them so that they rely on you for their future needs. Service delivery for the first time must be remarkable to make you stand out from the rest of your peers.
Salient features of the Powersports Battery Insurance Program
Insurance coverage for sudden costs is an excellent way to win your customers’ trust and confidence. One of the most common costs they incur is a battery replacement for their Powersports vehicle. This need is often sudden, and most of the time, the owner is not ready with the finance or does not have much time to spare for waiting for the replacement. This is where an exclusive insurance program keeping the needs of such customers steps in to help.
The Powersports Battery Insurance Program is unique for customers as it alleviates stress for battery replacements. This insurance helps them with coverage when sudden battery replacement needs arise. They can approach their dealers and process their insurance claims within 20 to 30 minutes.
How can you benefit from this insurance program?
As a dealer, you must support your customers even after they have purchased the Powersports vehicle from you. You should enhance the buying experience of your customer. Boosting their trust in your dealership is the first step to doing so.
You must have sound product knowledge of everything you sell as a dealer. Knowing the ins and outs of the product makes the customer confident in your services. When you are well-versed in every product, you can give them recommendations and solutions. For example, when you talk about the unique features and benefits of the Powersports battery program, you need to highlight how it will help them as simply as you can. It would help if you never bore them with technical details- they will become confused.
For instance, you can explain to them that they do not have to visit another dealership with the battery program. They can get the battery replacement for their lifetime; the contract has no expiry date, etc. These traits are simple for the customer to understand. They can later go home, think about what you said, and return to register for the program successfully. All this can be achieved with a little effort from your end, in the form of simple communication.
Let customers appreciate your efforts
The above are some details that customers will appreciate about you. They will be motivated to check out your dealership’s other offerings when you interact with them. The more confident you are with your communication, the better will be your success rates. Like when you speak about the Powersports Battery Insurance Program to every customer, there will be some who will step forward to take it. They will realize its value, and if they like the offering and the services you give them, they will later become your brand ambassadors via word-of-mouth in the future!
