One of the most popular ways to tell people about your life is by keeping a weblog, or blogging. Blogging can involve journal-like entries about your life, a subject you know about, photos or a combination of all three. Read on to learn some good ways to keep your blog engaging to readers and perhaps, even make yourself a little money.
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Headlines are what your readers tend to read first. They act like bait. If your bait is good, they will “bite” into the blog post too. However, if your headline is dull, repetitive, commonplace, predictable, or just not intriguing at all, your readers may decide to skip the entire thing.
Don’t overdo any element on your website, such as advertising or keywords. If you do, your blog could get removed from the major search engines, negating all the hard work you’ve done so far. Make sure to write naturally in a way you would want to read.
Make controversial posts. We all know this is what keeps readers coming back for more. Think about it, if you write a post that everyone agrees with, it will get boring and many people won’t want to read it. When you write controversial things it will keep readers coming back for more.
An important part of having a blog is to voice your own opinions. Find a subject that you are truly interested in and are knowledgeable about and then put yourself out there. People like to hear the opinions of others. Opinions usually get a reaction and reactions garner readers and comments.
If possible, have someone else go over your blog posts before you post them. This is especially critical for internet marketing posts. People have a tendency to be blind to their own errors, so they will often miss problems with grammar, spelling, sequence, or logic. Another person may also be able to provide information you have left out or correct errors of fact.
When blogging, you should make sure that you make your RSS feed as obvious as possible. You can not expect other readers to find it if it blends in with all the text in your blog. This is why you should put it in a prominent position on your blog, and try to make use of the orange RSS icon if possible.
Make sure your posts don’t elicit the “It’s too long so I didn’t read it” response from your readers. Studies show that people stop paying attention more quickly when reading on the web than they do when reading print. For this reason, try to keep posts under 300 words or so. Some types of posts, such as scholarly articles, don’t suffer from this loss of attention of much as others, so know your audience.
The content of your blog should consist of high quality work. Before you post it, proofread your blog entry, to ensure that it is free from grammatical and typographical errors. You may also wish to have someone else read it, as a secondary proofreader and to ensure that the content is interesting to read.
Use stirring titles that will generate responses or debates. Make your titles intriguing enough to entice your readers to continue reading, and voice their opinion, or ask questions that beg the reader to include their thoughts. Do not be drawn into conflict whenever possible, but moderate the conversation with your own input.
Read all of your comment,s and try to respond to any feedback given without taking it too personally. Regardless of the topic, someone is always going to have something critical to say. Use constructive criticism to make your blog better. With destructive or negative comments, respond politely and leave it at that. This will demonstrate your maturity and cultivate your readership.
Don’t go crazy with font styles, capitalizing, underlining, bolding and the like. While it is important to use formatting appropriately, too much formatting makes everything merge together on the page. Only use special font styles when you really need to draw the reader’s attention to a particular word or thought.
Having active commentary on your blog is an effective way to maintain traffic. This is because comments are content just like blog articles. Readers will revisit your blog not only to read new articles, but also to see if anyone has left new comments. You can encourage commenting by asking questions and inquiring about your readers’ perspectives in your blog articles. Responding to comments also encourages commenting.
If you have a day when you feel like you can get a lot of writing done, take advantage of it. You will find that you will have these days, and then you will also have other days where it will be hard for you to write anything at all.
Make sure that you select a target audience and speak directly to them when you are writing blog entries. While you are always going to get customers that are outside of that range, you should always speak to the target audience because they are the ones that are most likely to be repeat customers.
Keep in mind that attracting your first 100 readers is one of the hardest things to do. Once you accomplish this, you will find that you will have a much easier time. Be patient, because this will not happen overnight. Keep working hard and you will get there in time.
You want your readers to find your most important blogs easily. Therefore, you should post links to these articles in prominent places on your main blog site. This will make it easier for you to direct your readers to what they ultimately came to your blog to do. This is a powerful tool that can really make a difference for your blog.
Blogging can be a fun and interesting hobby. It helps you to express yourself and can even be profitable if you decide to “monetize” it. The key is to stick with it and keep it up regularly. Consider it as a diary of your life or interests, and stay engaged.
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