After the COVID-19 outbreak, 10 million people, according to Upwork, are considering freelancing. Compared to the 57 million freelancers in 2019, this is a 17% increase in the total workforce.
Certainly, hiring freelance graphic designers frequently involves several difficulties, including accountability and communication. However, freelancers also offer flexibility, allowing you to expand or contract your workforce by your needs.
Below we have outlined a step-by-step procedure for hiring a freelance graphic designer.
How to Hire a Freelancer Graphic Designer?
Below are the list of steps that you can consider while hiring a freelance graphic designer for your business.
List Down Your Needs for the Graphic Designers
Illustrations, UI or UX design, package design, pitch decks, and print design are among the many areas of specialization for freelance graphic designers. You must be certain about your needs as an employer.
Write Down the Design Brief for a better understanding.
As an employer, you must first entrust someone with complete project knowledge with the task of producing a design brief. The project manager, marketing manager, or another team member could be responsible.
An optimal design brief varies depending on the work scale and the professionals involved.
Here are the list of a few things which you can involve in your design brief.
- Profile of the company
- Scope of the desired projects
- Target Audience
- Design Requirements
- List of Deliverables
- Projects Timescales
Decide your Budget and Payment Method
Consider the job’s timing and the extent to determine how much to budget for your graphic designer. Do you require a logo design or a blog image? How much effort will be required from the designer? Similarly, the cost will skyrocket if you need the project finished quickly.
Depending on the timeline, you can pay the designer an hourly rate or a fixed project price. Even while the hourly rate for a freelance graphic designer is less expensive, particularly for minor projects, the one-time charge allows you space for bargaining.
Hiring them through the Right Prospect Channel
There are several online resources where you may search for and employ graphic designers based on your requirements. You must understand each platform and the kind of designers they provide.
Some of the common platform among the designers are-
- Upwork
- Indie Hacker
- Digifloat
Compare With the Designs
You want to reduce your alternatives now that you have a few design possibilities. You can do in-person interviews to learn more about the applicants when hiring an in-house designer. However, this is not an option if you engage a freelance graphic designer.
Reading evaluations and recommendations of their prior work is the first option. You can find these reviews on the designer’s bio if you use Upwork. On Trustpilot, you can locate agency reviews if you’re hiring one.
Carry Out the Test of Your Assignments
You cannot take any chances if you have a large project. In my opinion, you should test your graphic designer’s abilities before hiring them.
The best you can do is hire graphic designers, provide them with duties, and assess their performance. Whether they are designers, writers, or client managers. This procedure has proven to be incredibly successful if implemented properly.
Still you find this a hassle, you can opt-in for Best Unlimited graphic design services in India, where you can get every solution for all your design needs.
Run a Design Contest
Design competitions can be quite effective if they are properly run. You should choose the work wisely to begin with. You are unable to hold a contest and request that the winner design your complete website. Design competitions are best suited for single tasks like creating a logo or landing page.
After that, you must offer the contest’s regulations and a very detailed design brief. The designers will gradually become interested in your idea because of this. The cost must be alluring while still being within your means.
